NYCO NEW VISUAL IDENTITY

Since 1959, we have been experts in high performance lubricants, pioneering in the development of turbine oils for military aviation and building strong partnerships to accompany all aerospace key actors. Our expertise in the development and manufacturing of high performance synthetic esters and lubricants is recognized worldwide, making us a reference in industrial and automotive synthetic lubricants.

Today, the group counts more than 300 people and serves customers in more than 100 countries. We have a strong ambition: to become a leading provider of solutions for civil aviation, defense customers and lubricants blenders.

To embody its growing leadership, NYCO has developed a new brand identity.

NEW BRAND SIGNATURE

“Solutions ahead” concentrates our commitment to offer high performance and reliable solutions that go beyond products and to work closely with our clients. It means:

  • Guaranteeing the availability of a wide range of products corresponding to customer needs.
  • Providing our customers and partners with technical expertise to accompany them in their projects.
  • Making considerable investments in R&D to create innovative products combining safety and environmental performance.

NEW LOGO AND VISUAL IDENTITY

Our new visual identity is the extension of our brand signature “Solutions ahead”, standing for the new ambition, the technical know-how and the development of NYCO.

NEW PACKAGING DESIGN

We lifted the look of our products packaging in order to be in accordance with our brand fundamentals and facilitate use by operators: clear offer segmentation, better product identification, complete integration of reglementary information.

As of now, we will start using our new visual identity. Our web platforms (website, LinkedIn company page) are changing first, then our communication tools will progressively be updated. We will inform our customers precisely about packaging changes in a separate communication.

Contacts
communication@nyco.fr